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CREATIVE & ART DIRECTION

Mary Kate Shanahan: Creative direction rooted in strategy. Design built to perform.
 
Brand identity · Integrated campaigns · Motion & video · Creative systems

CASE STUDY

Rydin Brand Identity System

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Building a visual identity system from scratch — brand standards, social policy, and the creative foundation every team now works from.

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CASE STUDY

Open Quote
Automation Workflow

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A logic-driven HubSpot automation — 3 emails, custom forms, and supporting collateral — that converted 50% of stalled prospects into closed sales and was redeployed by leadership the following year.

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